Seedhouse shifted the StratusVue brand identity away from the functional sell towards the emotional inspiration of architect Daniel Burnham.
Author: Krissy Vanderwarker
Ingenuity wasn’t taking credit for their incredible impact. We better defined the brand and crafted a new Ingenuity identity to position them.
With the aging “Baby Boomer” generation grows the market for medical aids. However, no one likes to feel old or disabled, reminded that they are in need of medical devices and constant care. The HealthSmart brand is all about providing accessible, stylish medical aids for all life stages. It’s about improving the quality of life rather than treating a problem.
Tradition reinterpreted – luxury reimagined. A fashion brand is born in the mountains of Mexico.
The YMCA of the USA hired Seedhouse to help them develop a new social responsibility signature program that would activate its member base to serve their communities. The founding principal identified was: Doing good makes me feel good.