We’re a Packaging Design & Brand Identity agency for emerging brands, challengers & stalwarts.
We Design to grow.
Wow Bao
Brand Identity Refresh, Messaging Platform, Brand Development, Brand Guidelines
Packaging Design, Refreshes or Redesigns
We believe great brands start great stories.
Go Brewing
Brand Definition, Logo Design, Packaging Design System, Line Extension, Icon Design, Custom Illustration
Switchback
Brand Strategy, Logo Design, Packaging Design, Brand Messaging, Updated Packaging Design, Photography, Illustration.
Snack Attack
Naming, Packaging Design System, Line Extension, Print Optimization & Management, Sales Tools.
Westminster Bakers
Logo designs, packaging redesign, packaging system, line extensions, supplemental marketing materials.
Eat with Your Eyes
We design love at first sight—brands and packaging that go home with your consumer.
Easy Man Packaging Design
Go Brewing had a wild idea—a non-alcoholic beer infused with hemp-based Delta 9 and CBD emulsions that actually tastes good, is gluten-free, and oozes vintage beer vibes. We dove deep into old-school beer can design, studying the visual language of throwback brews to bring that nostalgia to life. One image felt just right for the brand symbol—a recliner. For the packaging design, we leaned into classic gold and red tones—a nod to vintage beer branding while also setting up the warm, toasted flavor of the Golden Pale Ale. The result? A can that looks as smooth as the brew inside.
Packaging Designers in Chicago…
We love long walks in grocery stores and see the potential in everything. We’re design nerds, astute observers, seekers of truth, and know the business. We offer big brand experience with the agility and responsiveness of a smaller, dedicated team.
We’re also GDUSA People to Watch in Packaging Design. Read more about Bryan and Krissy.
Brand Identity
Identity is so much more than a logo. It all starts with sound design thinking. Through a deep dive and lots of questions, we try to boil the brand down to an essence. This essence drives the creative exploration and guides the organization.
Packaging
Design
You only have 3-4 seconds to capture someone’s attention on-shelf. A compelling and differentiated package design can help you get into someone’s hand and eventually their cart. Packaging is your silent sales person, and in-person influencer.
Naming
A name is not just a name. A name should spark interest and start the emotional connection with the consumer. We name brands, subbrands, develop nomenclature systems, even craft product descriptors and taglines.