EpiscoPickles & Social Responsibility

Both Bryan and I – being siblings and Religious Studies majors – were stuck in our cars this morning listening to the WBEZ Morning Shift segment on marketing churches and spiritual organizations.  Specialized firms have popped up to help the religious institutions reach out to possible new congregants (especially Millennials) via social media and advertising.  Our take-away was that the hook that most religious organizations are using is community service and organizing – whether that be by selling church-made Episcopickles at a bazaar or coordinating volunteer opportunities.

The WBEZ segment both made us think of the time we spent with the YMCA of the USA helping them build their national program to promote social responsibility, called Togetherhood. The Y has done a great job promoting health and education through their fitness and early childhood education programs, but the third part of their mission – spirit – has been lost in an increasingly secular world.

While working on the project and talking with Y volunteer coordinators and members, we realized that there is an inherent human desire to give back – motivated by a hundred different things – but the desire is very close to the surface.  We helped the Y tell the very compelling story about how a person can get involved and make their own community better, which makes oneself feel better.  A rising tide floats all boats.  And gets butts into pews.

-Krissy

Recent Posts

Keep on Truckin’—Seedhouse News Winter 2020

Keep on Truckin’—Seedhouse News Winter 2020

2020 was the year of being uncomfortable, but hopefully you made it and are still moving and grooving!  As the snow falls (and we debate mittens vs. gloves), let’s make designs for better days. Today starts the Year of the Ox - let’s be strong, keep working hard and...

Inside Seedhouse: Our Inspiration Board

Inside Seedhouse: Our Inspiration Board

If you’ve ever been in our office, you know that one of the first things you’ll see when you walk in is our inspiration board. Located right beyond our front door, it’s a 3D collage of each Seedhouser’s collected bits of inspiration. [ Inspiration Board from 2017....