Category: Uncategorized

Brands Should Fear Helvetica

Eventually it was going to happen. Another big agency was going to rebrand themselves, using Helvetica. Global branding agency Interbrand did it. And just like that, creativity dies another small death. More Helvetica? Is that what creativity looks like in 2016?

Are you ready to engage a design firm?

You’ve got a company started. You’re well on your way towards securing your suppliers. You think it’s time to get your logo and packaging designed. How do you find the right design firm? And when do you know you’re ready to hire them.